iol Strategic Design supports you from the beginning of your project to guarantee solid basis for your development.


Immersion in your project is essential to developing a fair and well-designed product.

  • Analysis of the market and competing solutions.
  • Observation of the environment and its trends.
  • Study of user behavior to optimize the experience.
  • Research existing solutions, whether competing or similar.
  • Definition of the product architecture, integrating mechanical and/or electronic aspects.

Each of these steps aims to collect relevant information to guide the development of the project.


We work through an iterative process with a view to continuous improvement.

Conceptual research: Generation of innovative ideas guided by principles to guide the development of the project until its finalization.

Cognitive and functional ergonomics: In-depth research on ergonomics, analyzing movements, manipulations and alternatives to optimize the use of the product.

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